Meet the Staff

Jill Carlson


Owner/CEO ND#8063 / MN#40489115

Jill Carlson started her career at PARK CO., REALTORS® in 2008 as a sales associate. When there was an opportunity to join the leadership team in 2014, she jumped at it and began a new career path. From Relocation Director to VP of Business Development and as current Owner, Jill has in-depth knowledge of what it takes to run a successful brokerage. She has a passion for real estate and a particular love for the Park Co. family. In fact, she often claims she is not going to work every day but instead “going to hang out with her second family.” As Owner, Jill juggles many duties but especially enjoys working with the Park Co. agents to help them become more efficient and productive in their business practices. Jill graduated from St. Cloud State University with a B.S. in Marketing and an M.S. in Counseling Psychology. When away from the office, she enjoys hanging out with family and friends, traveling, and spending summer weekends at the lake.

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Shawn Schmidt


President ND#8354 / MN#40234634

As President, Shawn plans, implements, manages, and runs all financial activities of the company including business planning, budgeting, and forecasting. He also manages all IT aspects including infrastructure and technology systems. Shawn has been with PARK CO., REALTORS® since 2011 and is a licensed REALTOR® in both North Dakota and Minnesota. When away from the office, Shawn enjoys lake life and fishing during his free time. 

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Casey Friedrich


Vice President

Casey Friedrich is a Fargo, ND, native and is proud to call the Fargo-Moorhead community her home. She has been with PARK CO., REALTORS® since 2013 and is the current Vice President. Casey’s background is in marketing and sales with more than 18 years of experience. She graduated from North Dakota State University with a B.S. degree in Marketing. When she is away from the office, Casey enjoys spending her time with her family, two children, and friends at the lake, as well as horseback riding any chance she gets. 

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Stephanie Bayman


Business Development Director

Stephanie Bayman is a lifelong resident of Fargo, ND. Stephanie has been in the real estate industry for the last five years and prior to that she spent 26 years in various leadership positions with local and national restaurant brands. When Stephanie is away from the office she enjoys traveling, hiking, and exploring state parks with her two dogs, Charlie and Willow.

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Betty Wieland


Designated Broker

Celebrating her 40th year at PARK CO. this year, Betty Wieland is a valuable asset to our company and our agents. She serves as the designated broker who assists in leading the company brokerage responsibilities. Outside of the office, Betty enjoys activities such as golfing, attending rodeos, tending to her garden, and traveling. 

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Machelle Velaski


Project Coordinator

Machelle Velaski is our Project Coordinator and a REALTOR® with over 20 years of experience in the Fargo/Moorhead metro area, specializing in residential real estate. She is licensed in both North Dakota and Minnesota and is a member of the National Association of REALTORS® and the North Dakota Association of REALTORS®. With a background in healthcare consulting and a nursing degree from Minnesota State Community and Technical College, Machelle excels in project management and client relations. Passionate about her community, she is dedicated to making a difference in her clients' lives. Machelle, her husband Dave, and their three sons enjoy spending time in the lakes area and supporting local sports teams.

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Mekenna Erickson


Marketing Coordinator

Mekenna Erickson is one of our Marketing Coordinators and is responsible for developing digital content, agent materials, and other various graphic design projects. She is originally from Grand Forks, ND, and graduated from North Dakota State University in 2023 with a B.S in Strategic Communication. Mekenna is experienced in graphic design, photography, and developing advertising strategy. Outside of the office, Mekenna enjoys spending time with her friends and family, traveling, playing guitar, and attending sporting events and concerts whenever possible.

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Mariah Schatz


Marketing Coordinator

Mariah Schatz, a West Fargo native, is one of our Marketing Coordinators and assists with digital content, agent materials, and other various graphic design projects. She graduated from North Dakota State University with a B.S in Strategic Communication and a minor in Entrepreneurship. After graduating in the Spring of 2023 she moved to Dallas, TX to explore outside of her hometown and grow her marketing experience. There she landed a job as a Marketing Coordinator at an artisanal home decor company. Through this role she expanded her knowledge in all things marketing, specializing in social media. After a year in the big city, she decided to move back to Fargo to be closer to family. In her free time, she enjoys going to the lake, spending time with her friends and family, traveling, and going to workout classes.

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Alicia Krier


Transaction Coordinator

As Transaction Coordinator, Alicia ensures a smooth closing for each transaction. She collaborates with title and abstract companies, lenders, co-op agencies, and others to coordinate contracts. She ensures high-quality support is provided to agents and a smooth closing process transpires for Park Co. clientele. Alicia records and maintains accurate records and assists with sales information. She is a quick thinker and a great problem solver. Originally from West Fargo, Alicia has more than six years of experience in customer service and administrative duties. Alicia will eventually be working towards obtaining her real estate license. Outside of the office, Alicia enjoys spending time with family and friends, going to concerts, traveling, tailgating, and spending as much time at the lake as possible.

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Heidi Hansen


Transaction Coordinator

Heidi Hansen is a transaction coordinator. She is responsible for working with areas of the business to ensure smooth transactional processes occur, as well as ensuring high level of support and services to PARK CO's top agents and their clients. Originally from Grand Forks, ND, she graduated from Oregon Culinary Institute in 2009 and has attended Dickinson State University and NDSU in the recent past pursuing a degree in Geology. She has over 6 years of experience in real estate as both an agent and transaction/listing coordinator. Heidi also has over 20 years of customer service experience in the hospitality industry in front of the house and back of the house operations. Outside of work, she enjoys spending time with her children, going to the lake, concerts, traveling, music, markets or any local other local events or activities.

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Steph Jones


Client Services Associate

Steph is our Client Services Associate and juggles multiple duties including overseeing the front desk and greeting Park Co. clientele. She is originally from Adams, ND, and has more than 10 years of experience in customer service and administrative duties. Outside of the office, Steph enjoys spending time with her wonderful husband, reading, baking, and chatting with a friend over coffee. 

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